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Posts Tagged ‘Online Identity’

This is a response to Carlos Miceli’s post on Owl Sparks: Prison, Fear, and Personal Branding

Carlos start the post with:

“Let’s skip all the positive things about social media that have been mentioned countless times, and criticize it for a change:

Social media is a prison.

I like the post including  the title, discussion, and Carlos’s reminder that social media is a prison.

I wrote an article before few days Your Life History is Not Private Anymore! and here is part of it:

Everything you do online is archived: on social networks, bulletin boards, websites and Google’s constantly growing collection pages. People will get the first impression about you by what your Google results say. Strong results provide credibility when searched by potential employers or clients. YOU are the one who is leaving a trail behind that everyone will see and judge you on. It’s not late to be careful, deliberate and safe.

To: Carlos and million of people around the world.

We are living in web 2.0 age and we are learning new things every single day, I wasn’t on Twitter before 1 year, I wasn’t on Facebook before 2 years, I wasn’t using Internet before 10+ years. Today, we are bounded by policies and most of them are restricting our online activities. Add to that, we, the IT team will happily 🙂 do our job by blocking some websites and preventing access to Internet messengers.

Is that a prison?

Yes, it is.

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Carlos said:

I blame all those Personal Branding blogs. Because of them, we are afraid. Afraid of being honest and direct. Afraid of being human.

OK, if you hear a personal branding expert telling you: Dont, Dont and Dont, then DO NOT CALL  HIM/HER AN EXPERT. Personal branding isn’t here to fear or tremble you and we aren’t here to promote ‘Dont.’

Personal Branding is about being YOU, about being authentic and being the real human. I’m the first person to dis-follow anyone who tweet like a machine and hide any friend that share the same status on all social networks. Sorry, but I need to see the human side of YOU. We all are engaging in virtual communication so being YOU is the only way to makes our life good and keep the human’s conversation else we are a robots.

Personal Branding guru William Arruda said “Personal Branding is Permission to be Yourself.”

Personal Branding isn’t a nightmare that will cause you to stay awake or the evil that documenting your online activities. YOU are the one who is blogging your life in non erasable disks that are hidden somewhere in the world. Personal Branding want YOU to make the difference in your activities and at the same time warn you that a stupid picture or harassment comment could be used against you one day. I’m sure Carlos and all who is reading this post want to have a unique and memorable personal brand. We cant achieve that brand without hard work, commitment and adding formal flavor to most of our online activities but don’t have the fear to have fun or being YOU. The fear comes when you become someone else. Why? because people will see and know you are fake.

At the end, it is up to YOU to stay in the prison but personal branding here to liberate you from the prison. Thats it, being YOU.

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When I was in the school, it was permitted to use pencil in the exams. For many of my classmates, they were a fan of using pencil in writing not because its beauty but because it is easy to erase mistakes if they mistype.

In the college, the policy was clear, use pen or you fail. As for the pen, it is not possible to erase mistakes when we write so either we cut the page or wipe the words to keep the right answers.

To complete reading the post that I wrote for Brand-Yourself.com, click the image below. Leave a comment or tweet it. Enjoy!

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I’m always excited to offer valuable information to you. I’ve conducted brand conversations with some of the best, most notable names in social media, personal branding, career and project management. Each person is offering his or her valuable insights on being an entrepreneur, providing lessons learned along the way, and tips to help smooth your road toWalter Akana success.

Today, I Interviewed Walter Akana. He is a career and life strategist who works primarily with mid-career individuals who want to achieve more self direction in their careers and lives. He has more than 25 years of diverse experience, and is a Reach Certified Personal Branding and Online Identity Strategist; as well, he is an RPS trained retirement coach and has a Master’s degree from Columbia University.

You an connect with him via @Facebook @Twitter @LinkedIn

Mohammed: I read “the passion that pays the bills” from your Facebook profile, I love what you said. Can you tell us how can we find our passion and connect it to our expertise? And how can we start a brand new day with the gauge referring to 100% passion?

Walter: I think that many people are intuitively aware of activities that “fire them up” – both at work and in other parts of their lives. Generally, it’s those activities where they become so absorbed that they don’t see the time go by. Yet, it is our passions that can drive fulfillment and accomplishment, if we let them.

The first step is awareness. One way to obtain that awareness is to undertake a personal branding process which involves both introspection and 360 feedback. Introspection can help uncover one’s passions and especially how they’re tied to one’s vision for the world, purpose in life, values, and motivated skills. Examining feedback from others can provide even more clarity about the way our passions connect to expertise and the value we bring to others.

As for setting that passion gauge to 100%, I think that’s the natural result of using our clarity about what excites us to produce value for others!

Mohammed: Social networks can hurt more than help our online identity. What do you advise people who throw negative comments about their boss publicly? And what you recommend to employees who hate their job/boss, but don’t want to quit?

Walter: Generally speaking, my advice for people in managing their online identity is to keep it positive! In fact, like other online identity strategists, I stress cleaning updigital dirtand building a positive online identity that reflects well on who they are and what they offer to others.

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